This is a step-by-step beginner series on Serviced Accommodation (SA).
It’s designed to take you from a complete “beginner” to “business ready”.
You’ll learn how to analyse a deal, set up an SA business, launch a unit, and run your business with solid systems.
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This course is still being built.
Lessons will be added and improved over time.
If you join early, you get a big upside. You can ask questions as you go, and your questions will help shape what gets added next.
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Want our help as you build your SA business?
If you want support as you go, upgrade.
You will get access to new lessons as they are released, plus answers to your questions, so you don’t get stuck.
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WHO THIS IS FOR
You’re a total beginner, or you have watched a lot of content but still feel unsure what to do next.
You want a clear path, and your questions answered.
WHO THIS IS NOT FOR
Anyone looking for passive income.
Anyone unwilling to run a hospitality business. SA rewards good operations and punishes low standards.
WHAT TO EXPECT
Plain English explanations.
A focus on decisions and trade-offs.
Action steps that keep you moving.
Some lessons will be short. That is intentional. This is built to be followed, not just read.
HOW TO USE THIS COURSE
Download and print the Course Checklist (Printable) first. Use it to tick off your progress.
Start with Lesson 01 and go in order.
Do the action step at the end of each lesson before moving on.
If you are already running SA, you can jump to the module you need. Use the list below.
DELIVERABLES YOU WILL GET
Course Checklist (Printable)
SA Deal Calculator (Spreadsheet)
Demand and Competitor Research Template
Compliance Checklist
Launch Checklist
Weekly Ops Rhythm
R2R Heads of Terms Template
EVERYTHING THAT WILL BE COVERED
Below is the full course map. Each module has a clear job. This keeps the course tight and avoids repeating the same points in every lesson.
FOUNDATION
01. What is SA, and how is it different from BTL, Holiday Let, and HMO?
04. What is the right UK business setup (company and tax), and when do you get professional advice?
05. What numbers must stack before you even consider a deal?
06. Case study. Real numbers from a real SA unit.
STRATEGY AND MARKET
07. The three SA business models (own, R2R, management). Which is right for you, and why?
08. How do you choose your target guest (corporate vs leisure), and how does that change everything?
10. How do you research competitors properly and spot gaps you can win on?
PATHWAY A. RENT TO RENT
12. How do you source SA units for R2R consistently?
13. How do you pitch a landlord for R2R without sounding like everyone else?
14. What should be in an R2R agreement or heads of terms (in plain English)?
15. How do you manage the landlord relationship long-term (so they don’t pull out)?
PATHWAY B. PROPERTY PURCHASE
16. How do you finance SA through property purchase (BTL mortgage vs commercial vs cash)?
17. What should you look for when buying specifically for SA (criteria, red flags, due diligence)?
18. How do you fit out and furnish a property for SA (what to spend, what to skip)?
19. Planning permission, Article 4, and what changes when you own the asset?
LEGAL, COMPLIANCE AND RISK
20. What are the legal and compliance basics for SA in the UK?
21. How do you avoid the biggest SA risks beginners walk into?
LAUNCH AND PRICING
22. What tools and software do you need to run SA (PMS, dynamic pricing, channel managers)?
23. How do you set up your systems before launch (so you are not firefighting)?
24. What is the minimum launch checklist for your first unit?
25. How do you price SA properly (and adjust week to week)?
26. How do you handle seasonality and demand swings?
27. How do you build a listing that converts?
BOOKINGS AND GUESTS
28. OTAs vs direct. What channels should you use, and when should you push direct bookings?
29. How do you get your first ten bookings and early reviews?
30. How do you build a guest journey that produces consistent five-star reviews?
31. How do you protect yourself from damage, chargebacks, and parties?
32. How do you manage guests, issues, and refunds without losing your mind?
OPERATIONS AND SCALING
33. How do you manage cleaners and quality control at a distance?
34. How do you track performance weekly (simple KPI dashboard for beginners)?
35. When should you automate vs outsource, or keep it lean?
36. What does good ops look like at one unit vs five plus units?
37. How do you scale from one unit to three to ten without collapsing operationally?
38. What does a boring, sustainable SA business look like long term?
39. What is next, and where do you go from here?
A QUICK NOTE BEFORE YOU START
If you only remember one thing, remember this. SA is a hospitality business. Treat it like one, and you can build something solid.
UPGRADE if you want the full SPC experience:
Access to all our content.
Our Serviced Accommodation Training Course.
The Property Flips Training Course.
Our templates and recommendations.
Q&A sessions with your questions answered.
Private masterminds.
Dedicated members group chat.
We’re bringing new industry experts, from different fields, to really help and support your journey.
We’re happy to have a chat and show you how we can support you and your property business.